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  • Writer's pictureHakan Öztunalı

Molder of the Brutality - Aoi Kotsuhiroi

Greetings. It's been a while since my last post. To be clear, I am quietly torn with the scope of current fashion. As many of you know, I shifted my path to seek particular artists rather than people who tag themselves as simply ''designers''. Fashion is merely an instrument for me to grasp what's beneath the superficial. And the fashion medium is bleeding, disguised in a form of ugliness, damned with banality.

Currently, we live in the age of purgatory - abolishing folk tales, no more intriguing story-telling and defiling the precedent art-forms from the yore. Abandoned each motivation for performing shallow interpretation in the name of modernity.

Fashion has become overwhelmingly linear, has nothing to offer. The subject may extend and contagious over to degrading art-forms, literature and other genres. Fashion serves with many elements even if out of context. The context is the phantasm.

Here is the putrid recipe of 21st century's brutal fashion DNA;

All along, undermentioned articles occurs in a willfully manner.

  • Most of the fashion labels shrieking in their heroic stance for disbanding emotional bond with customers.

  • High hopes are not cost efficient.

  • Expectations must be low.

  • Priority of sales/revenue.

  • Consumer profile/avatar.

  • Advertising is the key character for brand soul.

  • Hoarding of mediocre collections.

  • Vaguely written runway papers/reports.

  • Buzzwords.

  • Fashion is just a business.

On the contrary, I would like to demonstrate productive examples forged with intimacy from Aoi Kotsuhiroi's archive.

Aoi Kotsuhiroi
Courtesy of Aoi Kotsuhiroi

Aoi is an adept photographer, sculptor, poet and a seeker from Japan, based in Paris, France. Her work appeared at Brooklyn Museum, Trapholt Museum of Art, Musee des Arts Decoratifs, et al.

I named her as the Molder of the Brutality. She literally carves objects by Japanese techniques, performance arts, fetishism and principles alike Kinbaku. The art of knotting and binding.

Molding brutal forms within their substances, generating exquisite comprehension.

Kotsuhiroi refuses to be called as a designer or attributed with similar titles. Her arsenal constitutes with sentimental weapons. Distilling raw emotions to craft artisanal objects to display in the physical reality.

I would like to emphasize Kotsuhiroi's statement in a former interview about labels;

aoi kotsuhiroi
Courtesy of Aoi Kotsuhiroi

Courtesy of Aoi Kotsuhiroi

Courtesy of Aoi Kotsuhiroi

Courtesy of Aoi Kotsuhiroi

Courtesy of Aoi Kotsuhiroi

My hands are keeping memories of poison

I would like to wash them forever

A passage of the poetry by Aoi KOTSUHIROI (Prophecy, 2016)


Aoi Kotsuhiroi's Web-Page: Kotsuhiroi

Aoi Kotsuhiroi's Instagram Page: @kotsuhiroi


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